Why Selling Online Is Better Than Ever

It’s a good time to make money off what you haven’t used in years. 

The bigger and bulkier the items, the better! Furniture, appliances, recreation and workout equipment, mirrors, artwork, construction and landscaping materials, yard clutter. I’m talking potential for GOOD MONEY, and FAST.

Do you notice that not as much is available in stores (that are open) these days? Shelves are bare not only because essentials are selling fast, but because less product is being produced for the market.

Consumers have less options to see what they want in person and less money to buy non-essentials at full price. Prices everywhere are getting higher and making returns to most stores is not possible right now. Amazon is not always the better deal. These are all good reasons to consider Craigslist or Letgo to sell your goods. 

Why Craigslist and Letgo?

No consignment fees: Set your own price and make more money.
No shipping/mailing fees: People come to you for fast and easy pick up.
Most retail, consignment, and thrift stores are closed; places to shop in person are very limited. 

Are you ready to sell?

Write a list of everything you want out of your life. Start with bigger, bulkier things that will free up space fast. 

Take good photos with natural lighting.

Items have higher value to people when they look good. You may have to take pictures in both the landscape (horizontal) and portrait (vertical) directions, because sometimes photos upload sideways. Play with it and see.

Do internet research for new and used prices. 

Check Amazon, Ebay, and other places where a similar item might be listed for sale. You may be surprised at what you can get for it. You may have the only one available!

One item per post.

Craigslist has an option to include up to 24 photos in each post. Yes, you can upload 24 different things you have for sale within the same ad, but what grabs people’s attention is the first and main photo they see. Put each item in the spotlight with it’s own ad and include multiple full view and close up shots. It has greater value and will more likely be found this way. 

Include details in the description.

Brand names, model numbers, color, size, dimensions, etc. so that the perspective buyer will quickly know if it will work for them and can look it up online for price comparison. When they see that the same item costs more elsewhere (or that it’s not available anywhere but through you) they will buy it. Be honest about flaws and include how the posted price accounts for them.

Use Keywords.

People refer to things by different names. A wardrobe closet is also called an armoire. If you’re selling a basket include keywords that describe the item in different ways: basket, container, bin, metal, cloth, cotton.

Post on weekends.

People have more time and energy to shop on weekends. The earlier in the weekend you post, the better the odds of it getting a response. Friday night or early Saturday morning is best. You can post during the weekday but renew the ad over the weekend. 

Renew the ad every 48 hours. 

This is a free option in Craigslist, and keeps the ad fresh and at the top of the list. As with a Google search, people tend to pay more attention to the top few results rather than scroll on and on to see more, and not everyone thinks of using keywords for their search. Letgo gives you the option of paying to feature your items so they get more visibility (this is how they make their money). Otherwise, posting is free like Craigslist.

Make it easy for buyers to contact you. 

As you may feel about them, buyers want to know that you’re a real and honest person. Respond to their inquiry immediately, use a Google Voice telephone number if it makes you more comfortable. I would NEVER accept requests to ship or anything other than cash in small bills. Kindly clarify this in advance and people will come through. Read examples on Craigslist and Letgo safety tips for buying/selling through their sites.

You will likely make more $$$ off Craigslist or Letgo for bigger, bulkier items than anywhere else. 

You’ll reach far more people on these sites, but don’t let that stop you from posting on local neighborhood sites like Nextdoor. Advertise for a little more than you’re willing to sell it, to account for the hagglers.

Be patient and the right person will come along.

It may take a day, a week, and sometimes longer to get a buyer. I once posted a vintage road bike for sale and renewed the ad every Friday night as I turned down low offers. It hung in my garage (it was already there 5 years too long) and two months later I got a response for the full asking price. If your item is not selling fast and your goal is to get rid of it asap, consider gradually lowering the price or posting it for free. You will be clutter-free and feel good that your things are being put to good use.

Ready to talk about distance and virtual organizing services for paperwork, kitchens, closets, and more? Contact Me

San Francisco Bay Area Professional Organizer Isabella Guajardo works with clients to downsize, minimalize, and organize the home and office. Call Call (510) 229-7321 to learn more.